CT 201 Effective Communication

Communication is the process of transmitting message from a source to a receiver. OR Is the efficient and effectiveness in transmission of information.

PURPOSE OF COMMUNICATION

To inquiry
To inform
To persuade
To develop good will

Lasswell’s Formula lists five questions

That for communication to occur it depends on:

Who (source/sender) >> Says what (message/content) >> In which channel (Media) To whom(Receiver) >> With what effects (techniques/strategies)

CT 201 Effective Communications